Congrats!
You’re in the
soft ceo Club!
Based on your answers…
So what does that mean?
Just like Selena Gomez, you’re a rare one. Welcome to the Soft CEO Club!🌟
You've already achieved incredible success—a thriving, abundant business, which puts you in the top 12% of women-owned businesses.
But here's the thing: You're not just in it for the bottom line. You're on a quest for something more—a life filled with balance, joy, and freedom.
You understand the value of downtime in a world that still glorifies hustle.
You've danced with burnout before, and now, you're determined to tread a different path. You believe in the power of support, in the magic of community, and in the transformative journey of personal development.
And you're committed to being a better leader—a beacon of inspiration, empowerment, and authenticity.
So here's to you, dearest leader, for embodying the essence of what it means to lead with grace, to chase your dreams with passion, and to uplift others along the way.
Welcome to the Soft CEO Club—a sanctuary for leaders who believe that success is not just about the destination, but about the joy found in the journey. Together, let's redefine what it means to lead with heart and to thrive in every aspect of our lives and businesses. 💖🚀
WHAT MAKES YOU
EXCEPTIONAL…
But let's delve a bit deeper into what makes you truly rare, shall we?
Visionary Leadership: Your ability to see the bigger picture, set ambitious goals, and inspire others to rally behind your vision is what sets you apart as a leader and successful business owner.
Authenticity: You lead with authenticity and integrity in all that you do. Your honesty, transparency, and commitment to staying true to your values resonate deeply with your audience and foster trust and loyalty in your brand.
Resilience: You've weathered storms, navigated obstacles, and emerged stronger on the other side. You can pivot like no other. Your resilience in the face of adversity and your willingness to adapt to changing circumstances are key strengths that will continue to fuel your success.
Your results prove you’re an inspiration!
Now it’s time to combine your natural skills with our business acumen so that you are celebrating your best year ever 1 year from today!
how to level up
With your natural tendencies, here are two key areas you can focus on to achieve even greater success:
Prioritize Self-Care and Boundaries: As a driven business owner, you may often find yourself juggling multiple responsibilities and putting your own well-being on the back burner. To be more successful, you’ll need to prioritize self-care and set clear boundaries around your time and energy.
This includes scheduling regular breaks, setting limits on work hours, and saying no to commitments that drain you without adding value. By prioritizing your own well-being, you can recharge and show up as your best self in both your personal and professional life. (Plus, you’ll have your best ideas yet when you step away from time to time!)
Keep an eye on your inbox for the second tip to strengthen your skills as an entrepreneur! In this 4-part email series, I walk you through how to best work with your skillset to find even more abundance and joy.
SOFT CEO CLUB
JOURNAL PROMPTS
TIME TO MAKE A WISH!
If you could have one wish granted, what would it be?
What would have to change for you to be able to receive that wish?
Knowing that, what new clarity do you have and what are you willing to shift?
THE RIGHT SUPPORT IS CRUCIAL. LET’S DISCUSS.
Who are the individuals in your life who champion your success and provide valuable support when you need it most?
Recall a time when someone believed in you and supported you, even when you doubted yourself. How did their belief in you impact your confidence, and ultimately, your success?
Write down three steps you can take this week to expand your support circle, whether it's reaching out to potential guides, joining a networking group, or attending industry events where you can connect with like-minded individuals.
P.S. A successful business without joy is a failing one. Chase more joy and watch what unfolds.
soft ceo Club Affirmations
When I rest, my best ideas are made manifest.
I am about to enter the best chapter of my life.
I am never alone on this journey. I am surrounded by a tribe of supporters who uplift and inspire me.
COACHING &
SAFE SPACES
YOUR IDEAL SUPPORT:
You know better than anyone that this path can feel solitary at times. And our loved ones, as much as we love them, aren’t always the best sounding boards.
That's why we offer a range of support options tailored to meet the unique needs of you, our fellow Soft CEO club members.
Whether it's 1:1 COACHING to provide personalized guidance, a MASTERMIND to foster collaboration and peer-led insight, or a RETREAT to recharge, reconnect, and reignite your passion—our offerings are built to empower you to thrive as you continue to scale and grow.
Because here's the truth: Behind every successful CEO is a tribe of allies that champions her dreams, offers guidance, and celebrates her victories.
Looking for a new ally? Fill out this short application and we’ll point you to the best solution for you.
The perfect Podcast Episode
for soft ceo Club Members
Not everyone immediately understands what I mean when I say we’re in the “Soft CEO” club, so in this episode, I break it down for you.
Because it most certainly is not about watering down our dreams or achieving less. Rather, it’s about working smarter, not harder, and honoring our intuition.
So grab your favorite drink and your headphones, and let’s dive in!
We chat:
Shifting your mindset around the word ”soft”
What the “soft CEO” era is vs what it is not
What being soft has taught me
Letting go of who you’re supposed to be and tapping into who you’re meant to be
The integral role boundaries play
Client success stories from their soft CEO era
What happened to my business once I entered my soft CEO era
You’re an inspiration!
As an elite member of the Soft CEO club, you understand the profound importance of community and support in navigating the complexities of business ownership and personal growth. And you embrace the motto that whatever you’ve accomplished to date, this or more is in your future.
Check your inbox for even more tools to help you thrive in the Soft CEO Club so that you can build an even stronger business that brings you more abundance AND joy!